Vikram Bakshi, once the chief of McDonald’s franchisee for north and east India, Connaught Plaza Restaurants Ltd (CPRL), has finally called it quits. CPRL was a half-half joint venture between him and the American burger chain. Thus came the now-legendary McAloo Tikki burger, plus much else that made the most of McDonald’s food-factory model in a domestic setting. With the brand’s localization done and demand generated, McDonald’s Inc appeared keen to expand operations—with or without its local partner. Bakshi’s chief legacy, the McAloo Tikki burger, is likely to be retained, given the hot seller that it is.

Source: Mint May 10, 2019 09:56 UTC